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Research Practice

“A moment’s insight is sometimes worth a life’s experience.”

— Oliver Wendell Holmes, Sr.

The core of Back in Business’ content is driven by collecting data, strategies, and content, from published academic research, qualitative in-house interviews, and quantitative data analysis on available data sets. By using these various sources, the content shared seeks to achieve insights from that support the different engagement styles for people working through trauma of looking to build resilience.
Research Based Content

Research Based Content

The content that comes from published academic articles provides well researched, and peer reviewed studies to share key findings from. To us, this achieves two key things – one, it celebrates the work that some exceptional researchers are doing in the field, and two, it helps present a collection of insights from the many studies in a single accessible place and links them to a whole picture.
Qualitative Interviews

Qualitative Interviews

Our Podcasts and interviews are are really important as they are lived experiences that people have gone through. The conversations are aimed at helping to normalize the challenges that a listener may be going through by hearing about others that have had similar struggles and came out the other side. They provide launching points for the listener to test things out in their own lives based on what they feel may fit their own unique situation.
Quantitative Data

Quantitative Data

Data analysis takes all of the pieces and digs into the trends and insights that come from clustering various factors together. It helps to provide more direction as to what may work for someone based on who they are, and what is most important or pressing to tackle now. Quantitative insights are also able to be shared in data visualizations such as info-graphics which make internalizing them easier for many people.
Other Content Sources

Other Content Sources

Content also comes from other sources such as published books, serendipitous informal conversations in the community, podcasts, videos, and musings on personal experience. There is often so much value and perspective to be gained from someones' lived experiences that can be a spark for interesting dialogue. We try to capture and distill the ideas from these less formal sources into additional lessons learned to share with the Back in Business community.